About Blue Parakeet Rugs

BPR specializes in antique and vintage handwoven wool rugs, most over a hundred years old. Not just vintage...really vintage. Every single piece is found by me, one by one. My name is Sheba and I scour the earth through trained eyes, through family knowledge, through 10+ years of touching, feeling, washing, rehabbing, and restoring these rugs. I find them. I wash them. I rehab and restore many of them. And then I find them their next home, where these resilient works of art live on to love and to serve and to beautify for another generation, and another after that.

Sheba Khodadad Owner of Blue Parakeet Rugs Holding a Rug

My Story

I'm a native of Los Angeles. My parents' home was always as full of food and love as it was of antique Oriental rugs and relatives near and far in the trade

After my MBA I launched my first venture, a brand and event consultancy. A decade of working with Hollywood stars, national consumer brands, and difference-making nonprofits. Incredible work. And then I was ready to find my next Everest.

In the summer of 2016, I started working with my beloved uncle Joseph...a world-renowned rug buyer, dealer, and appraiser. He cared more about the art than the business. He wanted to pass his extraordinary knowledge to the next generation and focused that effort entirely on me. Studying by his side was one of the greatest gifts of my life.

Our collaboration was cut tragically short. Joseph passed away at a young age, only a few months into what had become the most meaningful chapter of my life. I was heartbroken...and ignited. I launched Blue Parakeet Rugs in 2017, named in his honor and in honor of his beloved blue rose-ring parakeet.

I think about him all the time. I do this in his legacy. Everything I've built is an extension of what he instilled in me, and I owe him everything.

I run this business with my whole heart. Every single day.

As Seen In

BPR has been featured in some of the most prestigious design publications and spaces in the world. My rugs have graced the pages of Architectural Digest, House Beautiful, Sunset, Country Living, Homes & Gardens, Modern Luxury Interiors, Luxe Interiors + Design, Domino, HGTV, The Hollywood Reporter, The Wall Street Journal, TABLE Magazine, and the LA Times, among others. I was also named the top pick in world-class designer Emily Henderson's Ultimate Vintage Rug Resource Guide and am proud to have an ongoing Anthropologie collaboration. See everything at Press & Bragging Writes.

I sell online at the online shoppe and ship all over the world. For locals, I offer on-site styling and installation through my Rug 'N' Roll® service, a personalized concierge rug shopping experience in your own home.

New arrivals often preview on my Instagram stories before they hit the shoppe. I post daily...rich stories that move fast and expire in 24 hours, just like the rugs. Follow @blueparakeetrugs for first looks and first dibs.

I'm a small business with a robust collection, and I price these rugs far below what you'd find at a traditional showroom or gallery. I extend these works of art at immense value and I'm proud of that. I inspect, manage and list every rug, and every photo is shot by me, raw and unfiltered. What you see is what arrives at your door...or better, because these old souls always look even more extraordinary in the home they were meant to live their next chapter in…

How I Operate

I'm a tomboy at heart. I love to move with my body, and I have been hauling rugs to locals in my Yukon all over SoCal for years, throwing art on the floor and making new friends who have become lifers. That's the Rug 'N' Roll® life.

My IG has daily content, rich stories that I pour myself into, that expire in 24 hours. My rug life has been moving fast since day one and time has genuinely flown. I am small but robust, always on the move. This adventure has taken me locally and nationally, brought me friendships through art, and given me experiences that feed my soul in ways I couldn't have predicted.

I pour a lot of pride into what I do. I am passionate about advocating and championing these rugs because they are among the most precious forms of art on earth, made with sheep's wool and natural dyes, with ancient practices that no longer exist, from weavers long gone who gave us these forever treasures as gifts. Gifts we get to cherish and pass down, again and again.

We are all just passing through this life. I'm here to show you that the foundation of your home, these old souls, these antique Persian rugs and more, will add color, art, and history to your life. They will enrich your interiors and your world, through a culture I grew up with as one of the biggest staples of home.

I hope you find your next family heirloom here.


BPR Stories, Expertise and The Details

As the first woman in my family to carry this tradition forward, I find deep joy in hunting for remarkable old rugs and connecting them with people who truly value their artistry and history.

Every antique rug is steeped in mystery, crafted in villages and regions without documentation or labels. Even seasoned experts debate their origins. These rugs are identified by how we interpret their weave, their construction, and where we believe they were created. My knowledge is built on years of hands-on experience and a deep-rooted family legacy. It is my foundation.

While I work tirelessly to provide accurate information about each piece, these historical artifacts can only be described to the best of my understanding. By purchasing from me, you embrace their mystery and history, acknowledging that no one, no matter how seasoned, can know it all. I inspect every rug carefully and share exactly what I see, including condition. Always transparently.

Many of my clients, private collectors and talented designers alike, trust my eye completely. That trust humbles me. What I can say with certainty: I specialize in old, soulful rugs. When you purchase from me, you're not just buying a handwoven piece. You're acquiring something rare, storied, and utterly beautiful.

I hope you find a rug here that speaks to you. If you have questions or just want to talk rugs, email or call me anytime.

XO Sheba